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From content to product•Elkholasa

Turning stories into apps that stay with you

Our content reached more than two million subscribers. Now we build and own platforms where the story is the product.

CONTENT EXPERIENCE

The experience behind our products

Writing, narrating, and making content since 2021.

+2M

Subscribers

+2000

Videos

+1000

Scripts

OUR PRODUCTS

Products built around the story

Each product began with a real need we met while making content: listening, short episodes, and original audio series.

Website Live • App In Preparation
Recaplo Logo

Recaplo

Film and series recaps in Egyptian Arabic, rewritten for listening so the story works without video.

Recaplo app interface mockup for Egyptian Arabic audio film summaries
In Development • Prototype

Mimasho

Short vertical anime episodes made for mobile and browsed with a simple swipe.

Prototype mockup of Mimasho vertical short-form anime feed interface
Available Now
Yotba Icon

Yotba

Original audio series written by us, told by a narrator across seasons and episodes.

Authentic user interface screenshot of Yotba original audio drama platform — Akher Anbar series
Working Title • Concept Stage

Hekayat Al-Zill

An audio app for original crime and mystery stories. The name and experience are still being developed.

Atmospheric recording desk backdrop for Hekayat Al-Zill concept
Hekayat Al-Zill
CONCEPT PROTOTYPE
Original Authored Stories • Mystery Drama

Shadow in Bab El-Louq

An authored audio mystery set in historic Cairo alleys, driven by scene-based dialogue and investigative tempo.

11:20Original Drama Recording34:00

Chapter 1: The Unknown Cassette Tape

Listening screen preview
HomeStoriesDetectiveLibrary

OUR STORY

From a YouTube channel to products we own

We started by retelling the films we loved. As the audience and team grew, we decided to build our own homes for content.

Swipe through our story →

April 2, 2021

We started with a YouTube channel

Elkholasa began with a love for film and television. We recapped what we watched and shared it in our own voice.

December 31, 2021

The team grew and Elkholasa Extra launched

As the audience grew, writers and editors joined us and a second channel opened room for more stories.

After 2,000+ videos

We learned how stories work in sound and picture

Years of writing, narration, and editing taught us what keeps people with a story.

Today

From channels to products we own

That experience now powers Recaplo, Mimasho, Yotba, and new ideas such as Hekayat Al-Zill.

We still make content, and now we are building a place of our own for it.

WHAT'S NEXT

We still have many stories waiting to become products

Alongside Recaplo and Yotba, we’re working on new ways to enjoy anime and audio stories.